Box Office Report: Henry Cavill's 'Immortals' Slays $1.4 Mil in Midnight Grosses
10:28 AM PST 11/11/2011 by Pamela McClintock The Hollywood Reporter
RelativityFanboys turned out in good numbers to see Relativity's fantasy action-epic.
Relativity Media's R-rated action-epic Immortals, headlining Henry Cavill, grossed $1.4 million in midnight grosses from 900 theaters.
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That narrowly bested the $1.3 million earned in 1,024 midnight runs by 20th Century Fox's The Rise of the Planet of the Apes in August, as well as the $700,000 earned by Battle: Los Angeles in its midnight debut. Today, Immortals movs into roughly 3,100 locations, and is likely to have a strong Friday.
Tracking suggests a $25 million to $26 million opening weekend for Immortals, which could put it in a close contest with Adam Sandler's Thanskgiving family comedy Jack and Jill, from Sony. DreamWorks Animation and Paramount's holdover Puss in Boots also remains a worthy opponent in its third weekend.
The weekend's third new nationwide entry is Clint Eastwood's Leonardo DiCaprio starrer J. Edgar, which opened in five cities on Wednesday in a move designed to trigger reviews and build word-of-mouth. The movie, a biopic of the legendary F.B.I. chief J. Edgar Hoover, grossed $54,000 on Wednesday and another $46,000 on Thursday (theater traffic often dips on Thursday).
Ryan Kavanaugh's Relativity, which fully financed and produced Immortals, is counting on fanboys to buoy the violence-laced R-rated film, a fantasy adventure along the same lines as box office hit 300. Immortals, a key test for Relativity, cost $75 million to produce after tax rebates.
STORY: 'Immortals': What the Critics are Saying
Immortals scored high marks in test screenings, and also stars Mickey Rourke, Stephen Dorff, Isabel Lucas, Kellan Lutz, Freida Pinto and Luke Evans. The pic opens day and date in a number of key territories, including China (through Relativity's co-venture with Skyland), Germany, Italy, the U.K., South Korea, Japan and South Korea.
Relativity insiders say Immortals only has to open to $25 million for the company to be on sound financial footing, since so much of the budget was financed through foreign presales.
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