THE GOSPEL HERALD
By SHAWN SCHUSTER (NEWS@GOSPELHERALD.COM)
Oct 06, 2014
Faith-based films are rising in popularity this year, but a recent study shows that these movies may not be automatic money-makers from a Christian audience.
Faith Driven Consumer, an advocate group that specializes in measuring the habits and behaviors of American Christian consumers, released the first wave of its newest study showing that Biblical accuracy plays the biggest role in determining whether an American Christian is likely to see a faith-based movie.
In particular, the poll's data shows that 74 percent of American adults -- Christian and non-Christian -- are likely to see the upcoming Exodus: Gods and Kings film only if it is Biblically accurate.
The movie, scheduled to hit theaters on December 12, stars Christian Bale as Moses and Breaking Bad's Aaron Paul as Joshua in an interpretation of the Hebrew exodus from Egypt's captivity.
Just how much creative freedom was given to the writing team is yet to be seen, but if the disastrous reception of Russell Crowe's Noah film from earlier this year is any indication, Christian fans may be wary.
READ MORE HERE:
http://www.gospelherald.com/articles/52760/20141006/study-cites-biblical-accuracy-as-most-important-factor-in-exodus-movies-success.htm
